Efforts with the Community
Protección has carried on with its social commitment by acting with responsibility and the faithful intent to support the construction of a country with more justice and equality.
In 2012, social investment resources were concentrated in several lines of service with the aim of focusing efforts and achieving better results. These lines include investment in projects for the support and protection of old-age projects for the generation of income, education and institutional development.
Although institutional support is not one of our main lines of investment, it is part of the administrative strengthening of non-profit entities that require our support. The resources available for social investment in 2012 amounted to COP 1,080 million, of which only COP 738 were invested.